2026 Compare Cities Economy:
Novato, CA vs Pacifica, CA

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Highlights
- Household income in Pacifica, is 28% more than it is in Novato and is 50% above the National Average.
- Novato unemployment rate is 5.0%.
- Pacifica unemployment rate is 5.2%.
 Novato, CAPacifica, CAUnited States
 Unemployment Rate  Unlock5.2%6.0%
 Recent Job Growth  Unlock1.3%1.6%
 Future Job Growth35.4%  Unlock33.5%
 Sales Taxes8.5%  Unlock6.2%
 Income Taxes  Unlock8.0%4.6%
 Income per Cap.$57,297  Unlock$37,638
 Household Income  Unlock$138,548$69,021
 Family Median Income$135,959  Unlock$85,028
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 Est. Households By Income
 Novato, CAPacifica, CAUnited States
 Income Less Than 15K  Unlock3.6%9.4%
 Income between 15K and 20K2.0%  Unlock3.8%
 Income between 20K and 30K  Unlock3.8%8.1%
 Income between 30K and 40K4.6%  Unlock8.0%
 Income between 40K and 50K  Unlock3.7%7.6%
 Income between 50K and 60K4.0%  Unlock7.2%
 Income between 60K and 75K  Unlock6.5%9.6%
 Income between 75K and 100K11.6%  Unlock12.8%
 Income between 100K and 150K  Unlock16.5%16.3%
 Income between 150K and 200K13.5%  Unlock7.8%
 Income greater than 200K  Unlock27.9%9.5%
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 Population By Occupation
 Novato, CAPacifica, CAUnited States
 Management, business, finance20.5%  Unlock16.4%
 Engineering, computers, science  Unlock11.6%6.5%
 Community, social services2.5%  Unlock1.8%
 Legal  Unlock1.6%1.2%
 Education, library6.1%  Unlock6.2%
 Arts, design, media, sports, entertainment  Unlock4.0%2.0%
 Healthcare practitioners and technology5.3%  Unlock6.2%
 Healthcare support  Unlock2.2%3.3%
 Firefighters, law enforcement2.0%  Unlock2.1%
 Food preparation, serving  Unlock3.5%5.4%
 Building maintenance6.9%  Unlock3.6%
 Personal care  Unlock2.4%2.6%
 Sales, office, administrative support23.7%  Unlock20.9%
 Farming, fishing, forestry  Unlock0.0%0.6%
 Construction, extraction, maintenance/repair6.1%  Unlock8.1%
 Production, transportation, material moving  Unlock8.8%13.1%
Reviews for Novato    9 Reviews

Lush hills, hiking trails, and easy access to both wine country and San Francisco. We love it here.  More

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Over 11 years ago

Novato is a family oriented community located about 20 miles north of the Golden Gate bridge. The quality of life is excellent here assuming your job pays you enough to  More

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Over 12 years ago

We recently moved to a secluded neighborhood in Novato after 25 years in central Marin. While there are fewer restaurants and galleries, we are very pleased with our  More

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Reviews for Pacifica    9 Reviews

Back when I lived there...great for people, hiking, only had two times where there was a crime I was aware of my 1955 Chevy Bel-Air was stolen as well as my bike from  More

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Has the rep of being socked in with fog 24-7 but thats totally false. a charming blue collar surf town a mere 30 min from downtown SF with lower prices - hard to  More

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Over 14 years ago

near the  More

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