2025 Compare Cities Economy:
Naples, FL vs Santa Barbara, CA

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Highlights
- Household income in Santa Barbara, is 29% less than it is in Naples and is 23% above the National Average.
- Naples unemployment rate is 4.0%.
- Santa Barbara unemployment rate is 4.1%.
 Naples, FLSanta Barbara, CAUnited States
 Unemployment Rate  Unlock4.1%6.0%
 Recent Job Growth  Unlock0.8%1.6%
 Future Job Growth39.3%  Unlock33.5%
 Sales Taxes7.0%  Unlock6.2%
 Income Taxes  Unlock8.0%4.6%
 Income per Cap.$126,941  Unlock$37,638
 Household Income  Unlock$89,243$69,021
 Family Median Income$178,313  Unlock$85,028
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 Est. Households By Income
 Naples, FLSanta Barbara, CAUnited States
 Income Less Than 15K  Unlock8.4%9.4%
 Income between 15K and 20K4.4%  Unlock3.8%
 Income between 20K and 30K  Unlock4.4%8.1%
 Income between 30K and 40K6.2%  Unlock8.0%
 Income between 40K and 50K  Unlock7.3%7.6%
 Income between 50K and 60K6.2%  Unlock7.2%
 Income between 60K and 75K  Unlock7.9%9.6%
 Income between 75K and 100K7.0%  Unlock12.8%
 Income between 100K and 150K  Unlock16.1%16.3%
 Income between 150K and 200K11.2%  Unlock7.8%
 Income greater than 200K  Unlock19.6%9.5%
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 Population By Occupation
 Naples, FLSanta Barbara, CAUnited States
 Management, business, finance37.6%  Unlock16.4%
 Engineering, computers, science  Unlock8.7%6.5%
 Community, social services2.1%  Unlock1.8%
 Legal  Unlock1.3%1.2%
 Education, library3.0%  Unlock6.2%
 Arts, design, media, sports, entertainment  Unlock3.3%2.0%
 Healthcare practitioners and technology6.8%  Unlock6.2%
 Healthcare support  Unlock3.7%3.3%
 Firefighters, law enforcement0.8%  Unlock2.1%
 Food preparation, serving  Unlock8.3%5.4%
 Building maintenance2.3%  Unlock3.6%
 Personal care  Unlock2.2%2.6%
 Sales, office, administrative support21.5%  Unlock20.9%
 Farming, fishing, forestry  Unlock0.7%0.6%
 Construction, extraction, maintenance/repair2.7%  Unlock8.1%
 Production, transportation, material moving  Unlock6.7%13.1%
Reviews for Naples    71 Reviews

When I moved to Naples a few years ago an average one bedroom apartment cost 1000 a month to rent. Now the average one bedroom apartment is over $2200 and rising  More

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Over 3 years ago

This is a beautiful town. Super clean, green, and people are happy. Cost of living is relative to where you are coming from. Also, depends on the area of Naples. The  More

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Warm weather, nice beaches, some good restaurants, and botanical gardens to check out. Unfortunately, the hospitals are terrible, there is not much to do, and too many  More

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Reviews for Santa Barbara    51 Reviews

I moved to Santa Barbara around 23 years ago to study at Brooks, which like most of the Santa Barbara that I knew—has been destroyed. Homelessness, drugs, gangs, high  More

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Over 4 years ago

I fell in love with Santa Barbara about thirty years ago and finally moved here a few years ago. Because of the price of homes, it is an expensive place to live. The  More

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If you like high crime, paying a $4,500 a month mortgage and crazy high taxes, this is the place for you. It’s too bad because it wasn’t always like this. When I moved  More

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